MANAGEMENT TEAM

Shaista Asif - COO at Pure Health

Shaista Asif

Chief Operations Officer

Shaista Asif is a Project Management/Operations professional having worked in multiple industries for over 15 years. With a complimentary background in Public & Business Administration, Shaista is also well versed in Program Delivery, Internal Controls, and Human Resources through her experience at Mobilink Orascom where she served as Director Enterprise Solutions. Shaista also worked on projects which were rolled out at a national level, included in which are the Pakistan Computerized Customs System (PaCCS) with Agility-Kuwait, and the Trade Facilitation Portal for the Ministry of Commerce in Pakistan.

Her current scope of responsibilities at Pure Health see her as leading the Operations of the company where she is in the driving seat while developing strategies for operational alignment and project delivery.